How We Build Websites: 10 Clear Steps from Brief to Launch
We follow a structured process for websites, ecommerce, custom Laravel systems, mobile apps and other digital projects.
The exact steps vary by service. A five-page business website doesn't need the same planning as a marketplace, booking platform or mobile app.
Every project starts with your business need, moves into a written scope and ends with testing, approval, launch and handover. You'll always know what stage the project is at, what information we need and what happens next.
Tell Us What You Need
It starts with your project inquiry.
Tell us what your business does, what you want to build, who will use it, what problems it should solve, which languages you need, whether you already have a website and which outside systems it needs to connect to.
You don't need to write a technical specification before contacting us. A clear description of your business is enough to get started.
Discovery & Requirements
Next, we look at the project in more detail.
- Website: Pages, audience, forms, content and languages.
- Ecommerce: Products, payments, shipping, customer accounts and stock.
- Mobile App: User roles, Android and iOS features, back-end needs and outside services.
- Custom System: Users, workflows, approvals, data and reports.
This stage separates what's needed for launch from ideas that can wait for a later phase.
Scope & Quote
We prepare a scope based on the agreed requirements.
The quote can set out the main deliverables, pages or modules, technology, languages, design and development work, outside integrations, hosting, support, payment stages, expected timing and anything that's not included.
Third-party costs that aren't included are listed separately. A clear scope prevents confusion once work begins.
Contract & First Payment
Work starts once the contract or approval is in place and we've received the agreed first payment.
The agreement sets the commercial terms for the project, which can cover payment stages, client responsibilities, content, delays, confidentiality, ownership, support and handover.
Kemetova's public Terms & Conditions and Refund & Cancellation Policy set out the general framework. The signed terms for each project govern that specific job, subject to mandatory law.
Content, Access & Project Materials
We collect everything we need to start production.
That may include logos, brand files, business information, page content, product data, photos, video, and access to your website, hosting, domain, API documentation, payment provider, CRM or ERP, plus any translation files.
Assets you supply remain your property, and you're responsible for confirming that we can legally use them. Missing content or access can delay the project.
Structure, UX & Design
For websites and apps, we plan what users will see and how they'll move through it before final development.
This can cover the sitemap, navigation, page hierarchy, user flows, wireframes, design direction, mobile layouts, forms and calls to action. How much design work is needed depends on the project.
A custom Laravel dashboard may focus more on workflows and data than a marketing website. A tourism website may focus more on tour pages, mobile booking and multilingual content. We collect your feedback at the agreed review stage.
Development & Setup
Once the direction is approved, we build the project.
Depending on the project, that can include WordPress, WooCommerce, Laravel, PHP, Livewire, React Native, APIs, database work and hosting setup.
We choose technology based on your requirements. We don't use Laravel for every project or WordPress for every website, because a standard content site and a custom business platform have very different technical needs.
Testing & Quality Review
Before launch, we test every feature in the approved scope.
Testing can cover desktop and mobile layouts, forms, navigation, logins, checkout, booking, payments, emails, API requests, user roles, language switching, error handling, browser behavior, performance and basic security checks.
The test plan depends on the project. Some outside providers need separate sandbox or live testing, and your own acceptance testing can be part of the final review.
Client Review & Final Approval
We present the finished project, or an agreed milestone, for your review. You check the work against the approved scope and send us your feedback in one consolidated list.
Fixes to work inside the agreed scope are handled as set out in the project agreement. New pages, modules or features may need a scope change and a new quote.
Final approval confirms the project is ready for the agreed launch or handover.
Launch, Payment & Handover
After final approval and the required payment, we complete the agreed launch and handover.
Under Kemetova's standard terms, a delivered website that's paid in full is handed over within two working days of final approval and payment, as long as the required access has been provided.
Handover can include the agreed files, database and account access. Third-party software remains subject to its own license terms. If the contract requires a Kemetova development credit, that stays subject to the signed agreement.
How We Manage Projects
How we handle feedback, timelines and ownership while we work together.
How Does Client Feedback Work?
Clear feedback keeps a project moving. We ask clients to send feedback through the agreed project channel, because one consolidated set of comments is much easier to act on than conflicting notes from several people. Please name the person authorized to approve project decisions. Late feedback can push back the delivery schedule.
What Happens When the Scope Changes?
Projects can change after work begins. You might want another language, extra pages, a new payment method or a new system integration. We'll review the request and tell you whether it fits the current scope. Work outside the approved scope can get a separate quote, an updated schedule or a new project phase.
How Are Project Delays Handled?
Project timing depends on both Kemetova and the client. Content, approvals, access and third-party accounts need to arrive on time. Under Kemetova's standard terms, client delays of more than 10 working days can affect the original delivery timetable, and the contract can allow Kemetova to invoice the remaining balance after notifying the client when that delay condition applies. The signed agreement governs each project.
Can a Project Be Paused?
Under Kemetova's standard terms, you can ask to pause a project by official email. The effect on payments and scheduling depends on where the project is and the signed terms. We confirm the pause, and what's needed to restart, in writing. A paused project may need a new delivery date after it restarts.
How Is Confidentiality Handled?
We handle client project information according to the signed confidentiality terms. Client databases, project information and visitor data are never shared for unrelated purposes, and access is limited to what the project needs. We can sign a separate NDA if your project requires one.
Who Owns the Finished Work?
Under Kemetova's standard terms, a delivered website that's paid in full, along with its project files and database, is transferred to the client, subject to third-party licenses and signed attribution terms. Photos, video, logos and brand assets you supply remain your property.
After Launch & Monthly Services
What Happens After Launch?
Once your project is live, it can move into hosting, maintenance, SEO, social media or further development, depending on what you need. We provide ongoing services under separate agreements.
Post-launch work can include website maintenance, hosting, bug fixing, SEO, page speed work, content updates, new features, mobile app updates, API changes or social media marketing. Not every project needs every ongoing service, so we recommend only what fits your system and business goals.
What Is the Process for SEO and Monthly Services?
Not every service follows a build-and-launch model. SEO, social media and maintenance run in recurring monthly cycles.
An SEO cycle can include an audit, research, technical fixes, content, internal links, reporting and next priorities. A social media cycle can include planning, content production, approval, publishing, paid campaigns and reporting. Monthly work continues through the prepaid service period and can be renewed or canceled according to the agreement.
Start a Project with Kemetova
Tell us what your business needs to build or improve.
We'll review your requirements, define the right type of project and prepare a written scope.
You'll know the deliverables, project stages and payment structure before production starts.