The Challenge

Prof. Waleed Ghoneima is a professor of urology at Kasr Al Ainy with more than 25 years of experience, and clinics in New Cairo (Fifth Settlement) and Dokki. His website had almost no search visibility.

Patients across the Arab world search Google for answers about prostate enlargement, kidney health and pediatric urology before they ever book. The goal was to be the trusted Arabic answer to those questions, and turn that trust into clinic appointments.

Services Delivered: SEO, Content Writing

The Tech Stack

Keyword research on how Arabic-speaking patients actually search, in-depth medical articles written for them, and on-page and technical SEO with Rank Math: doctor, clinic and article schema, internal linking and page speed, tracked in Google Search Console.

Google Search Console Rank Math Schema Markup Keyword Research Arabic Content

The Results

From 50 to 7,500+ Clicks a Month: Organic clicks grew from 50 in July 2025 to 7,556 in June 2026.
52,700+ Clicks, 4.2M Impressions: In 15 months of search, with an average position around 6 and 97% of clicks from mobile.
Found Across the Arab World: Visitors from Egypt, Algeria, Saudi Arabia, Syria, Iraq, Morocco and beyond, plus the top result for the doctor's name.