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Forward Development: Social Media Management
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Real Estate
Karim Houses: Real Estate SEO
Karim Houses SEO case study. SEO for a Red Sea agency that now leads Google for El Gouna long-term rentals, growing from 35 to more than 500 clicks a month.
The Challenge
Karim Houses sells and rents homes across the Red Sea, with a strong focus on El Gouna, where expats and remote workers look for long-term rentals all year round.
Instead of competing only on broad sale keywords, the strategy targeted rental searches and practical guides for people planning to move to El Gouna.
Services Delivered: SEO, Content Writing
The Tech Stack
Search-led category pages for rentals by city and term, guides such as the cost of living in El Gouna, and on-page and technical SEO, tracked in Google Search Console.
Google Search Console
Keyword Research
Content Strategy
Technical SEO
The Results
- From 35 to 500+ Clicks a Month: Monthly clicks grew from 35 in June 2025 to 505 in November 2025, and have stayed above 270 since.
- 5,100+ Clicks, 258K Impressions: Over 16 months, with buyers and renters from Egypt, the UK, Germany, the US and Canada.
- Owning El Gouna Rentals: The long-term rentals page alone brought 785 clicks, and the El Gouna cost-of-living guide ranks around position 4.
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