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Travel & Tourism

Halfmoon Bay RV Resort: Local SEO

Halfmoon Bay RV Resort SEO case study. Local SEO for the largest RV resort on British Columbia’s Sunshine Coast, growing organic clicks more than 8x in ten months.

The Challenge

Halfmoon Bay RV Resort sits on 20 acres of forest on BC’s Sunshine Coast, with 80 fully serviced RV lots, tiny homes and new single-family homes for year-round living.

Its customers search locally, for RV parks, campgrounds and things to do near Sechelt, so the strategy combined the resort’s Google Business Profile with local guides to the area.

Services Delivered: SEO, Content Writing

The Tech Stack

Local keyword research, Google Business Profile optimization, local area guides on restaurants, stores and nearby nature, and on-page SEO, tracked in Google Search Console.

Google Search Console Google Business Profile Local SEO Content Strategy

The Results

  • Clicks Up 8x: Monthly clicks grew from 70 in October 2025 to 584 in August 2026.
  • Top 3 for Its Own Market: Ranks in the top 3 for searches such as "halfmoon bay rv resort" and "halfmoon bay campground".
  • Local Search Working Together: Over 1,200 clicks came through the Google Business Profile, with 90% of visitors from Canada.
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